GWM and The Hallway have launched a new campaign to support the arrival of the GWM Tank 300 to the Australian market. The work runs across TV, online, social, digital, mobile and OOH. 

Tasked with establishing the Tank 300 as the newest and most exciting model in the 4x4 category, the work dramatises the frenetic nature of our daily lives, contrasted against the purity of the Tank 300 driving experience.