Audio campaign for the men’s table

The Hallway worked with The Men’s Table to create the “Let Your Inner Voice Out” audio campaign. 

The Men’s Table, a community established in 2011, was brought about with a simple premise - getting men together around a table to talk about what’s really going on with them. The organisation now runs 100 tables around Australia, and has ambitious growth plans for the years to come. 

The campaign, produced in collaboration with Eardrum and directed by Ralph van Dijk, plays on the contrast  between what men say versus what they’re actually thinking and feeling - ultimately showcasing the benefit of letting your guard down and truly opening up about your emotions. 

Simon Lee, CCO & Partner of The Hallway, says: “When you’re doing it tough, the simple act of talking can go a long way to helping make things better, and The Men’s Table provides a safe and supportive environment in which to do just that…” 

“We’re grateful to have this opportunity to keeping playing a part in helping to improve mens’ mental health in Australia.”

David Pointon, Founder of The Men’s Table, says: “After a decade of my co-founder, Ben Hughes, and I sitting at a table ourselves, and three years registered as a charity, we’re ready to help as many other men as we can by continuing to build Men’s Tables across the country. Our experience and research tells us that men DO talk, they just need the right place to do it, and with The Hallway by our side, we know we’re up to the task of building 1000 Tables over the next 10 years…

There’s a strong human truth at the heart of this campaign that we’re confident will resonate and drive the action that we’re looking for.”

See the audio segments below - and when life gets tough, get talking.